This week in music 07.23.2014

This week’s featured releases come from Afilia Saga, Ayumikurikamaki, Girls Beat!! and Negicco.


Afilia Saga – “Magical Express Journey


Turns out there’s actually a lot to talk about this week, so let’s kick things off with Afilia Saga. “Magical Express Journey” is their first single release of 2014 and it was written by Haruko Momoi, who might be familiar to some of you. As far as the song is concerned, it’s a pretty typical Afilia Saga sounding song. That statement will likely dictate your opinion of this release, assuming you’re familiar with the sort of music that Afilia Saga typically produce. So yes, the usual anime inspiration is evident, but not totally overbearing. In fact, it’s a fairly catchy composition overall. Worth a listen I think.


Ayumikurikamaki – “Jet Kuma Star


Next up we have Ayumikurikamaki, a group that I don’t think I’ve ever featured in these articles before. Basically they sell themselves as a DJ and 2 MCs I guess and the group name is made up of their first names (Ayumi, Kurika and Maki), oh and they perform in bear cosplay. Following all of that? Good, let’s talk about the actual release. “Jet Kuma Star” is an interesting composition that borrows a lot from both rock and pop music, mixing some fairly heavy instrumentals with the more standard pop vocal hooks. The two styles marry together well, which isn’t surprising because Ayumikurikamaki certainly aren’t the first to attempt this and I’m sure they won’t be the last. If you’re looking for an uptempo idol song with some solid hooks and a good beat, this release is for you.


Girls Beat!! – “Sekai Seifuku”


You might not have heard of Girls Beat!! but there’s a good chance you’ve heard of former Morning Musume member Kago Ai. Who am I kidding, you’re all like 15 year old kids. Anyway, Kago Ai has been away from the entertainment world for a while due to various reasons that don’t need to be talked about here. Girls Beat!! could be considered a comeback of sorts, a very raw and indie sounding comeback but a comeback none the less. “Sekai Seifuku” isn’t a great song if I’m honest, it kinda sounds like something you’d hear in an anime maybe and the composition leaves a lot to be desired. However, there’s some promise here and it’ll be interesting to watch this group develop. Check this out but keep your expectations tempered.


Negicco – “Sunshine Nihonkai


Last up on this release packed week we have Negicco with yet another new single for our perusal. “Sunshine Nihonkai” is what I would call a “retro summer song”. I’m not sure how much sense that makes but you’ll probably understand if you listen to the song. This kind of thing doesn’t really do it for me unfortunately but hey, maybe you’ll like it. The same can also be said for this single’s b-side “Festival de Aimashou”. It’s a more typical Negicco song but it just doesn’t really click with me for some reason, I’d guess it’s the vocals and instrumentals not meshing very well but I’m not 100% sure. A fairly disappointing Negicco single overall, as far as I’m concerned.



“Love Romancer” by Candy Kiss
Poker Face” by Ito Momoka
Shippuu Jinrai” by Kawasaki Junjou Komachi
Ice” by Takiguchi Narumi with Control-S
“Lucky Charm” by PLC

The other stuff coming out this week is mostly comprised of groups I’ve never heard of before. Oh, and Ito Momoka from Fairies has a solo single that isn’t a cover of Lady Gaga despite the title suggesting otherwise. If I had to pick something from this selection, I’d suggest giving Takiguchi Narumi and Control-S a shot. Until next time.

If you missed any of the last few weeks’ worth of new music you can check out past editions of This Week in Music here.

What new music are you looking forward to this week? Leave a comment and let us know!

About NSK

New School Kaidan is a community-focused website for the Japanese idol industry international fan base. Between podcasts, broadcasts, events, and analytic articles, New School Kaidan aims to bring an understanding of idol culture to the masses.

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