Recent Posts

New PV Alert: amiinA – Caravan

Forcing myself to rid Duke Ellington from my head, we get “Caravan” from the duo amiinA. Ami and Miyu deliver to us this quickly paced jig of a song complete with banjos and penny whistles like a Japanese filtered version of Flogging Molly. Backed by an ample band, amiinA dance …

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New PV Alert: LONDON BLUE – LONDON CALLING

I’ve got to admit that hearing a song called “LONDON CALLING” automatically puts a chip on the shoulder of this crusty punk rocker. But I got over that as soon as I remembered that LONDON BLUE is an idol group with no socio-political agenda. Mod leaning guitar leads give the …

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New PV Alert: NEO JAPONISM – Carry ON

A breakneck beat rules the airwaves on the new promotional video from NEO JAPONISM. The aggressively uptempo “Carry ON” plays with d-tuned guitars playing rhythm that keeps pace with the drummer who must be sweating somewhere in the back of the studio. The lack of electro-gimmicks makes the song sound …

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New PV Alert: Nijiiro no Hiko Shojo – Nijiiro no hiko shojo

On consultation for this new promotional video for Nijiiro no Hiko Shojo’s promotional video, I was advised to write something about center Hiramatsu Kanako and her tenure in SKE48. I’ll eschew that advice. This limited time unit promotes the theater production “7×1”, the details of which I’ll leave to you …

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New PV Alert: Dream Ami – NEXT

Dream Ami’s next single puts the former E-girl and Dream member in the midst of more movie soundtracks. “NEXT” is the theme for “Next Robo”, and Netflix animation release. Intercut with footage from the animation of the girl and her robot, we get Ami in a studio apartment setting with …

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Aiiro Asterism – Schrodinger no natsu

New idol group Aiiro Asterism are quick out of the gate with their lightly latin flavored “Schroedinger no natsu”. The group of blue and white keep their settings at school and at the beach, but deliver a surprising sum of quality to their product. Smooth camera shots move dynamically with …

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New PV Alert: PassCode – Taking you out

The scream from PassCode hits the ear first in the first promotional video from PassCode’s latest double A-side single release. “Taking you out” puts the four girls in a dark room, dramatically lit from above and from the lower corners. Large screens above the girls flash choice lyrics and images …

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New PV Alert: LiT – Seishun☆Carnival

The school bell chimes on the “Seishun☆Carnival” by Light it up (or LiT). Like any seishun carnival, the girls party it up in the classroom and on the rooftop. LiT wear a brilliant shade of blue on their performance outfits as they play through their choreography above the school. “Seishun☆Carnival” …

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