New School Kaidan Japanese idol appreciation

After what seems like dozens of covers videos, the Osaka girls band GIRLFRIEND finally get their 4th single off the ground with the release of the promotional video for “Heroine ni naritai (ヒロインになりたい)”. Starting with some playful giggles, we see the girls sleep on the tiled floor of … a …

From their second album “Discovery”, amiinA deliver the promotional video to that album’s third track. “Sign” sets a mood with a wondrous instrumental track that starts with a violins screeching like and EKG and light taps on the ride cymbal. Ami and Miyu appear as animated avatars amidst a host …

A new single from BILLIE IDLE® is in the works, and we’re perfectly positioned to have a look at “Soshite, mata.. (そして、また、、)”. Perhaps to save on sets, the eighth single PV gets the treatment of a Showa variety show with First Summer Uika and the girls as the musical guest. …

It’s a year of firsts for the WACK/avex idols EMPiRE. “PiERCE (ピアス)” is the first official single for the group that already has a mini album and cassette releases under its belt. The single lands the group a high profile anime credit as “PiERCE” serves as the ending theme for …

“Prima stella (プリマステラ)” probably carries more weight than most of the readers here realize. The release is the final release for New School Kaidan favorites Tsuri Bit, and this makes the song bittersweet before the first note is played. New School Kaidan member @missingno15 eulogizes “Tsuribit has consistently put out …

Time to get the good times started with the new promotional video from Dream Ami. The midtempo pop number accompanies its boppity beats with some rakish guitar sounds that impart a vintage feel to the production of “Good Goodbye”. Regardless of the title’s farewell sentiment, the song begs to stay …

Iketeru Hearts are under attack! Chased through the curved passageways of a particularly retro-futuristic residential complex, the girls evade lasers blasts until they finally make their stand with magical barriers and some flashy kicks. But, wait how did we even get here? On the outset, “Sparkle☆Power” puts the former Afilia …

Opting for a more conventional approach to their idoling, Magical Punchline brings us the promotional video to their third single release “Melty Kiss”. The girls bring out their cute side in spades for this sound stage creation that features the members dancing downstage from large, interlocking puzzle pieces painted in …

Third in their string of rapid promotional video releases, “Koi no magic number (恋のマジックナンバー)” finds Miho and Sena working at a cafe slinging cappuccinos across the table. The lightly funky dance number does enough to put a boogie in my step as the girls cutely sing into their prop microphones. …

New entrants to the New PV Alerts, today we have ASTROMATE with their new song “Brilliant World”. The group brings a rock sound underscored by the kind of synthesizer twitch that should be familiar to those following the alt-idol scene. “Brilliant World” cuts to a few brilliant breakdowns and tempo …