=LOVE finish out the coupling track promotional videos for their latest single with the release of “Ima, kono fune ni nore!”. In this playful and bubble song, the members of =LOVE take the sailor fuku a step further with sailor caps that look wrong, but oh so right. There’s no grand concept here with “Ima, kono fune ni nore!”: put the girls in cute outfits, decorate the hardwood floors in a vaguely nautical manner, and let the charm take over. You’ll get the girls taking turns taking props up to the foreground and playfully mugging for the lens. And you know what? I wouldn’t have it any other way. =LOVE proves themselves as winners with this last single and have turned me completely around. Let’s have more! You can find “Ima, kono fune ni nore!” on Types A and C of =LOVE’s 4th single, “Want you! Want you!”
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