Completing their promotional video cycle for the Hello! Project All Stars, the company releases to us the choral “Hana, Takenawa no Toki”. The girls of Hello! Project stand shoulder to shoulder to sing the multi-voiced “Flowers, in the best moment”. Like how sakura represents youth (as seen in every anime you’ve ever watched), the titular flowers are the girls themselves. And, if you’ve spent any time with the Project then you’ve seen plenty of the girls’ best moments. “Hana, Takenawa no Toki” is a cover version of Ogura Kei’s song written for the 2018 film Kita no Sakuramori. I’ll be frank: many of you will probably find “Hana, Takenawa no Toki” sleep inducing. The piano accompaniment never gives way to more blood pumping arrangements, the choral work will remind you of Sunday mornings, and the camera probably won’t stay on the static image of your favorite girl for more than one second. Hello! Project has a habit of trying to give us want we need rather than what we want, and what we need is moment to reflect before the next decade of Hello! Project begins. “YEAH YEAH YEAH / Akogare no Stress-free / Hana, Takenawa no Toki” arrives in stores on September 26, 2018.
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