A new promotional video from Beboga finds the girls at home at Village Vanguard as the unseen hands lending the employees help when they need it most. From averting disaster backstage to supplying an extra helping of lunch to drawing up clever shelf tags for the creatively burnt-out, the girls are there. And, they’re there for a good reason, too! Beboga’s latest release, featured heavily in the PV, needs the additional push to get on shelves and get promoted properly. “Super☆Star” presents these skits humorously, but I find Beboga endearing for acknowledging the Invisibles of the music industry. Without getting too heavy, the ones we see onscreen and onstage make up only a very small percentage of the industry and the show could not go on without those unseen hands, the invisibles, doing the unglamorous jobs (like stocking the shelves, setting up the POP displays, manning the lighting rigs, or setting up the microphones. Well, Beboga gets bonus points from me for acknowledging their help, and helping their help albeit fictionally and through a promotional video. You can find “Super☆Star” on Beboga’s major debut “Be!” in stores now.
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